Client
Galerie Kreo
Year
2021
For Galerie Kreo’s #KreoInMotion social media series, I was commissioned to re-create and animate several furniture objects from their most recent exhibition. The goal of their series was to highlight some of the boldest pieces in their collection through the styles of various artists they were collaborating with - my approach was to build the selected pieces from scratch in 3D and animate + sound design the visuals to create immersive, eye-catching content for them to display in their campaign.
This series was an exploration of light, material, and motion. I employed modeling, lighting, texturing, and animating techniques to create the visuals that I then color graded and post-processed with Adobe Lightroom and Premiere. Additionally, I utilized Ableton Live 11 to sound design and produce the accompanying audio elements. Beside is a brief write up from the gallery regarding one of my works:
Rohan Mudgal’s second animation for #kreoinmotion features a piece from our last exhibition: the monochrome blue modular bookshelf from Marc Newson's 'Quobus’ series. The animation highlights the playful aspect of the Quobus shelves, deconstructing them even further than just their separate modules; groove by groove, and flat surface by flat surface. Rohan's imagery, paired with his original sound design, sweeps us into a tranquil whirlwind as if in a dream. As the elements come together, the final shot depicts the inherent versatility of the shelves, showing how they can be used to hold just about anything.
